“Your website is your shopfront. If it’s old, unwelcoming, or broken, customers walk away.”
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Writing good blog posts doesn’t come easily for a lot of people. It takes a bit of practice and concentration to produce good work. Even harder, though, is coming up with the website content ideas in the first place. Because of this, it’s little use sitting at the computer and expecting an idea to pop up. In fact, you need a strategy to gather blog ideas for a month or more ahead. So, here are a few ways to help generate your next blog topics.
1. Social Media Followers
Check out the profiles of your social media followers. Make a note of what topics they’re talking about and what brands they’re into. What questions are they asking? Ultimately, this should result in a list of potential ideas, but you could always dig deeper and ask questions too.
2. Conduct Interviews
A great way to find out what your customers want to know more about is simply to ask them.
3. Check out your competitors’ websites
Go ahead, have a look at all your competitor’s blog posts and social media stories. Of course, we’re not suggesting plagiarism, but there’s no harm in gaining inspiration for your own website content ideas. You can even gauge the popularity of their posts and then write one even better!
4. Google Search Suggestions
Start typing your topic overview in the Google search bar and take note of the suggestions that pop up. Also, they should even be SEO friendly already.
5. Website Content Ideas from Product Reviews
Think about the products you may be selling or using to do your business and think about writing a review. Product reviews are trendy and should be reasonably easy to write.
6. Topic Generator Websites
Have a look at the website HubSpot blog ideas generator. Simply input your subject, and it’ll offer blog ideas.
7. Sign up for Newsletters
Newsletters related to your industry are a great source of inspiration.
8. Revisit old blog posts
It’s a good idea to go back over old blog posts from a few years ago. You’ll often find the content can be rewritten with more up-to-date information. Or you might just be inspired to write a new topic.
The Take-Away
Obviously, the dreaded writer’s block will strike every now and then. But we hope you now have a strategy to avoid any ideas drought. If you need help developing a blog strategy, talk to us at F1RST today.
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