F1RST, Coffs Web Design specialists, use a 4-step process. This process has been tried and tested and proven to be the most efficient way to achieve a quality, functional web design.
1. Information Gathering and Web Design Analysis
The focus of this phase is to learn about the client’s needs and expectations. This involves examining all current promotional material, including existing websites, and obtaining as much information about the business and its competitors as possible.
An important element of the design process is recognising the client’s target audience, what will attract them and what their user characteristics would most likely be.
This phase includes:
- Free face to face consultation
- Competitor analysis
- Target audience research
- Seo strategy and keyword research
This information helps to establish the content, functions and features required, and determine the time frame and scope of the project.
2. Design Creation
Using the information gathered during the analysis phase, multiple designs are created for the client to choose from.
Each of these designs incorporates:
- Information design and layout
- Navigation design
- Rough graphic design
- Site maps & wireframes
Once a design has been chosen it is then fine-tuned to ensure all goals have been met and that the client is happy to proceed.
3. Implementing a Coffs Web Design
A working prototype of the chosen design is built on F1RST’s test server. The prototype is created using:
- Search engine optimisation
- Information design
- Optimised graphics
Once built the prototype is thoroughly tested and any bugs or problems are resolved. Finally, all pages are checked for browser compatibility, and the site is ready to go live.
4. Going Live
When live, the website is registered to all major search engines and analytics are installed to monitor its performance. It is necessary to measure the traffic and statistics of the site to ascertain how the website is performing.
These analytics help highlight any user problems, functions or features that are not working as desired. These can then be adjusted or tweaked as required.
The web design process is only the beginning of a successful website and F1RST are dedicated to assisting clients to achieve long-term success on the web. For a website to remain competitive continual monitoring, maintenance and regular content addition is recommended. F1RST offer their expertise and experience for website care with a range of Website Management Plans for WordPress websites.