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How Can You Build Real Customer Loyalty

How Can You Build Real Customer Loyalty?

Customer loyalty is the backbone of any small to medium-size business. Without customer loyalty, most SMBs won’t survive. Of course, large corporations rely on loyalty, but their greater reach and market share means their business can tolerate significant churn rates. They also have the systems and budget to capture loyal…
Essential User-Interface - UI - Design Tips

Essential User-Interface (UI) Design Tips

A website is more than a collection of pages stitched together with links. It’s also a User Interface (UI). As such, the UI design focuses on the user’s visual journey as they move through your website. This journey or interaction creates an experience for the visitor. Therefore, the website designer’s…
$200 Presents For Our Clients - Let's Do This Every Year!

$200 Presents For Our Clients Every Year!

Christmas came early this year for our Website Clients with a whopping $200 worth of presents. From now on we will be doing this every year! We are pleased to announce that our framework developers negotiated an amazing deal with the makers of WP Rocket. This high-end solution is the…

Web Design Best Practices - Part 2 - User Experience

Web Design Best Practices – Part 2

In this second part of our blog, we’ll look beyond user browsing behaviours and into crucial best practices. In other words, how to apply user behaviour to create an optimal website experience. First though, what is ‘user experience’? Simply put, it’s an emotion, intuition or sense of connection that visitors…
Web Design Best Practices

Web Design Best Practices – Part 1

In part 1 of this 2 part blog, we will be looking at the typical visitor’s browsing behaviour. We’ll focus on web design best practices from the visitor’s point of view. Later, in Part 2, we’ll look at user-centric design techniques. These have become a standard approach for successful and…
How To Improve WordPress Security

How To Improve WordPress Security

Each year in Australia, thousands of businesses become victims of data breaches from hackers and malicious employees. Most of these breaches affect small businesses. But, occasionally though, large companies take a big hit. A recent report from the ACSC reveals the full extent of the threat to Australian businesses. Of…
What is Social Media Marketing

What is Social Media Marketing?

Social media marketing means utilising social media platforms to connect with your audience to build your brand, improve sales, and drive website traffic. You achieve this by creating compelling content on your social media sites, engaging with your audience, analysing the results and running social media advertising campaigns. So, the…